For many, the term “naïve art” conjures up the verdant valleys and happy hamlets of Anna Mary Robertson (”Grandma”) Moses, the luxuriant vegetation and exotic jungles of Henri Rousseau, and the palmy South Sea Isles and pristine Tahitian women of Paul Gauguin. Brazilians identify naïve art with the fascinatingly colorful village scenes of Ana Maria Dias; the folkloristic motifs of Rosina Becker do Valle; and the insightful Biblical interpretations of Jose de Freitas. Eastern European naïve art is associated with the powerful village scenes of Ivan Generalic and the floral farmlands of Ivan Rabuzin. In Israel, we recall the rich Biblical scenes and Cabalistic imagery of the Safed zeigermacher (watchmaker), Shalom Moscovitz, lovingly known as “Shalom of Z’fat”, and we revel in the anachronistic phantasmagoria of Gabriel Cohen.
But whatever our association with the term “naïve art”, one is struck with the near-universal appeal of this exhilarating art form. Perhaps this appeal stems from the celestial, joy-inspiring palette of colors chosen by naïve artists to portray their subjects. Maybe it is the genre’s simplicity, which recalls an earlier era, when life was less frenetic, when the telephone was a novelty and the typewriter a godsend.
Or could it be the timeless nature of the subject matter, reminding us of opportunities missed, of wondrous roads less traveled? One conclusion is certain: this is art that warms the heart and soothes the soul!
Naïve art is characterized by a refreshing innocence and the charming use of bright colors, child-like perspective and idiosyncratic scale. It portrays simple, easily-understandable and often idealized scenes of everyday life. The naïve artist – often self-taught – treats us to a uniquely literal, yet extremely personal and coherent, vision of what the world was, is or should be. It offers us, often in painstaking detail, a timeless and optimistic depiction of an ancient story or Biblical tale, an ordinary occurrence or current event, a special ceremony or daily activity. The naïve painting bustles with color and excitement, brims with wry humor and candor, bubbles with unbridled empathy and love.
From cave paintings to the present day, naïve art has traversed the millennia. As noted in the “World Encyclopedia of Naïve Art” (Bihalji-Merin and Tomasevic), so-called “primitive people”, living in the Stone Age, looked to their immediate surroundings for inspiration, depicting animals whom they feared and those whom they herded; the female figure as a fertility symbol; and man in his manifold role of huntsman, herdsman and tiller of the soil.
In North America, naïve art emerged, in the seventeenth and eighteenth centuries, from the work of coach builders, cabinet makers, and house and sign painters, whose art – mostly portraits of the upper class, landscapes and historical scenes – was often ancillary to their professional employment. These naïve artworks (known as “limnings”) were often painted on old wood and boards, using natural colors such as lapis lazuli and other minerals, plant dyes, metallic dust and egg yolk. From these humble beginnings, naïve art evolved in the USA into Quaker paintings celebrating strait-laced dignity and peace among men (Edward Hicks); smoke-blackened factories and historical themes (John Kane); mysterious, sensuous and erotic works (Morris Hirshfield); religious themes (Horace Pippin); and scenes from rural and farming life (”Grandma” Moses).
Contrary to the cultural “melting pot” that developed among newcomers flocking to the United States, the immigrants settling in Canada sought to retain their ethnic identities while depicting, with originality and freshness, their new environment. As most Canadian naïves have settled far from the country’s population centers, their artworks are imbued with themes of nature and isolation, the family hearth and rural life, reflecting Canada’s rustic, overwhelming beauty, along with its stark, oft-glacial conditions.
In Western Europe, naïve art came to prominence in the late nineteenth century, when Henri Rousseau, “Le Douanier” (the customs official), began exhibiting his works – side-by-side to those of Van Gogh, Cezanne, Toulouse-Lautrec, Seurat, Bonnard and Matisse – at the Parisian exhibitions of the Salon des Independants. In 1891, when Rousseau was producing his first jungle painting, Paul Gauguin, who had departed the urban bustle of Paris for the simple life of the South Seas, was painting “Women of Tahiti.”
Rousseau’s freedom of expression and approach became the inspiration for the French naïves of the twentieth century. Like Rousseau, these artists belonged to the common people: Louis Vivin was a postman; André Bauchant, a gardener; Jules Lefranc, an ironmonger; Emile Blondel, a farmer. Their originality of style, coupled with a Rousseau-like search for the harmonious relationship between Man and Nature, resulted in works that enjoyed great favour among art critics and public alike, a trend which has continued through the present day.
Belgium’s rich art history and tradition, along with its familiar sites and architecture, form the backdrop for the freshness and elegance of the country’s naïvism. There appears to be a nexus between the medieval realism of Pieter Bruegel the Elder and the picturesque precision and poetic vision of the leading Belgian naïves of today. The timeless charm and simplicity of Belgium’s lakes and legends, towns and castles, homes and gardens, provide irresistible temptations (and satisfactions) for these artists, whether Flemish or Walloon.
The naïve art of The Netherlands reflects a refreshing freedom from the characteristic constraints of the country’s “academic” artworks. Dutch naïve art romanticizes the peaceful interaction between nature, mankind and the animal kingdom. A moodiness predominates, with cheerful sweetness in one work replaced by melancholy solemnity in another. Although the country’s grey weather is palpable in much of the artworks of the Dutch naives, an exceptional feeling of light prevails – both in the riveting portrayals of idealized memories and in the powerful scenes of dramatic events.
The naïve art of Italy arose in the Po River region in the first third of the twentieth century. With the passage of time, Italian naïvism gradually appeared in Umbria, Lombardy, Piedmont, Sicily and Sardinia. The Italian naïves idealize their local region, mixing poetic fancy with reverent, earthy depictions of everyday life. Although these artists’ styles range from refined and elegant; measured and realistic; dreamy and idyllic; lyrical and delicate; chromatic and heartwarming; they invariably reflect a love of the Italian village, countryside and common folk.
The naïvism of Argentina defies simple categorization. The country’s native customs and traditions have never had the dramatic impact upon the local naïve artists as the Incan, Mayan, Aztec and African cultures have had on their fellow artists to the north. Instead, the waves of immigration to Argentina – in particular from Europe – during the past two centuries, and the resultant melding of European and other customs and traditions with those of the indigenous population, have had a major impact upon the life, character and morés of the people, as well as upon the country’s art, architecture, music and literature. These influences are seen, quite clearly, in the works of the Argentine naïves, which depict, in heartwarming colors and detail, the resonance of the city (particularly Buenos Aires, “the Paris of South America”), the beat of the tango, the pulse of the pampas, the swagger of the gauchos and the silent beauty of Patagonia.
Throughout the generations, naïve art has remained ever-present, percolating quietly below the surface and, on occasion, restoring its popularity in the public’s eye through the emergence of a particularly gifted naïve artist or a particularly vocal art aficionado prepared to evidence to the world the beauties of this unique art form.
Oto Bihalji-Merin, the co-author of the “World Encyclopedia of Naïve Art”, notes that naïve art “has outlasted the ever-changing variety of aesthetic styles, … [remaining] an essential part of the … [art] scene in any period.” The reason for this phenomenon is summed up beautifully by Jacques Ardies, the noted Brazilian naïve art author and gallery owner, who observes, in his book, “Naïve Art in Brazil”: